Friday, January 16, 2009

Sony Ericsson Q4 2008 and Full Year 2008

SE continues to lose money and sell less phones then 2007. The only good point of this mornings Q4 results is that the average handset increased from 109€ to 121€. This is thanks to more higher end phones for Q4 including the X1, C905, and W902. Sales were down from 103.4 million phones in 2007 to 96.6 million in 2008 and 2009 isn't going to get any better. The worldwide forecast includes a decrease of 5% for all mobile phone makers marking the first time they have decreased year to year in terms of phone handsets. SE says 2009 will be more focused on higher end products so hopefully they pull through with some awesome devices.




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